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Monster House 3D Box Office Exceeds

Published July 27, 2006 in Box Office
By Ryan Parsons | Images property of Sony Pictures.
Monster House Monster House
While Monster House faired well over the weekend box office it was Monster House 3D that exceeded expectations. Played on the Real D Digital 3D format, the film was able to rake in an additional $2.4 million.

Monster House 3D Box Office

The REAL D Digital 3D presentation of Columbia Pictures’ Monster House 3D exceeded industry expectations, grossing $2.4 million opening weekend on only 178 screens in 162 theatre locations. The combined earnings for the 2D and 3D presentations of Monster House also surpassed box-office expectations, grossing $22 million opening weekend.

The 3D per-theatre location average for Monster House was more than $15,000 opening weekend, July 21. More than 11% of the gross for Monster House came out of the 178 screens that were playing the film in the REAL D Digital 3D format – this means that less than 5% of theatres showing Monster House delivered more than 11% of the box-office gross.

“REAL D Digital 3D greatly enhances a film's box office performance, and this weekend’s 3D presentation of Monster House exceeded our highest expectations,” said Michael V. Lewis, Chairman, REAL D. “Audiences bought tickets to Monster House 3D early, helping to contribute to a near sell-out of REAL D screenings nationwide.”

Monster House 3D audiences received comfortable, lightweight glasses that enabled them to view the motion picture in the REAL D Digital 3D format. Unlike traditional anaglyph (red and blue) 3D, REAL D Digital 3D leverages digital cinema projection technology to eliminate eye fatigue, ensuring moviegoers enjoy the most comfortable 3D viewing experience possible.

To find a REAL D Cinema, log on to and check local listings for REAL D Cinema theaters and show times.

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Compiled By (Sources)
Ryan Parsons
Sources: Images property of Sony Pictures.

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