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The Premiere of Logo

Published June 29, 2005 in Television
By Beth Rodio | Image from Amazon
Kissing Jessica Stein Kissing Jessica Stein will be featured on Logo line-up
Remember when it was shocking when Ellen came out on prime time? Well acceptance of alternative lifestyles on TV has become the norm. Shows like Queer as Folk, Queer Eye for the Straight Guy, Ellen's own talk show, and others have crept into America's TV watching consciousness like the proverbial thieves in the night.

What makes more sense, then, but to have an entire network about and for gays and lesbians?


Logo Debuts this Week


OK, so maybe Bravo has been the unofficial gay and lesbian network for some time now. But default and, almost, accidental representation of a culture is not nearly as significant as direct and pointed representation.

Brian Graden, a successful gay Hollywood executive, is the one behind making Logo happen. With an impressive resume as an executive behind shows on MTV, VH1, and CMT, Graden hopes to cater to a wide audience in addition to the target gay and lesbian viewers.



According to the Associated Press: "Long in the works, Logo will initially be seen in about 10 million homes with digital cable. Unlike Here and Q, two pay-per-view, gay-oriented networks already operating, Logo will be available in homes that do not specifically order it.

Films such as 'Kissing Jessica Stein' and 'Philadelphia' and documentaries will fill many of Logo's first hours. The network also has a scripted series, 'Noah's Arc,' about a homosexual black man and his friends in Los Angeles, a reality series about opening a gay bar and the stand-up comedy series 'Wisecrack.' "

Logo will debut Thursday, June 30.

Stay tuned for updates.

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Beth Rodio
Sources: Image from Amazon
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